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The power of television advertising is now in your hands. Diamond Promotion Service, in partnership with Spot Runner, has developed a television advertising program combining high-quality ads and local media placement. Now you can synchronize your own TV advertising efforts with the power of the "A Diamond is Forever" campaign to promote your store and increase diamond jewelry sales. Local exclusivity is based on a first-come, first-served basis, so visit www.spotrunner.com/dps today. Diamond Promotion Service and Spot Runner Make TV Advertising:Affordable: Complete campaigns, including an ad and airtime, start at under $1,500 in many markets. Targeted: Focus advertising dollars to reach the right clientele at the right time in your local area. Exclusive: While running your ad, no other retailer in your market can use the same creative. High Quality: Professionally-produced ads have been developed to align with "A Diamond is Forever" campaign advertising. Turn Key: By using Spot Runner, retailers have full control over the process of purchasing television advertising. You can browse a library of ads featuring diamond jewelry, build a customized airtime schedule and purchase your ad and media. And for those who need additional help getting started, Spot Runner offers consulting services for a nominal fee. Here's how it works: Step 1: Log onto www.spotrunner.com/dps Step 2: Select a commercial from the following campaigns: Past, Present & Future, Journey Diamond Jewelry, Right Hand Ring, Diamond Engagement Ring and Christmas. Step 3: Provide your store information so Spot Runner can personalize the commercial for your location(s). Step 4: Build an airtime schedule that meets your marketing objectives. Spot Runner's sophisticated media planning engine works to find the most efficient way to spend the budget you provide. Step 5: Purchase your ad and TV schedule through Spot Runner. Step 6: Launch your TV advertising campaign. See your commercial on television. Why TV? Television is a powerful tool that grabs people's attention. By combining motion and emotion TV has an unmatched ability to build awareness and drive customers to your store. In fact, the average American household watches eight hours of TV a day. That's twice as much time spent watching TV than listening to the radio and four times as much as reading newspapers and magazines. Cable programming reaches approximately 180 million people every week and provides access to households with higher incomes and education levels. And best of all, TV is less expensive than you think. Be first to air in your market. Get started today by visiting www.spotrunner.com/dps or calling (877) 287-2793. Note: Ads and media plans must be purchased together through Spot Runner to activate the program, including exclusivity. 
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